These FAQ’s were copied from our Genewize Member’s Back office…

Frequently Asked Questions (Version 6.11.08)

Full updated FAQ can now be found here

PRODUCTS

What does the product look and taste like?

The current version of the LifeMap Nutrition Systemâ„¢ products comes in a “take it or break it” capsule. You can “take it” - swallow the capsule - or “break it” and mix the contents of the capsule with any beverage.

How much will the customized product cost?

Product prices are currently being determined and are expected to be very competitive and affordable. The retail price of the product is expected to be about $4 a day (about the same cost of a premium cup of coffee). However, GeneWize will offer a substantial discount for those customers who choose to go on auto-ship (cancelable at any time).

Additionally, GeneWize will offer a unique “Enroll four and pay no more” program available to both customers and affiliates. This program will be explained in full detail at one of the Executive Preview Events or in the compensation plan booklet. Very simply, it offers anyone the opportunity to refer four new customers and receive their personal product for free.

How can you individually customize a product and keep the price affordable?

GeneWize has patented and patent pending DNA assessments and innovative manufacturing technologies that makes it possible to mass customize your product at a price that is only marginally higher than generalized one-size-fits-all products.

Our laboratory only evaluates key “health aging areas” related to your overall health. GeneWize will never rent, share or sell your information to anyone for any purpose.

How can I be sure my customized product contains high quality ingredients?

GeneWize uses only organic and natural ingredients where available; our sate-of the-art manufacturing facility is fully GMP, FDA and ISO compliant.

What if I have specific nutritional needs due to my lifestyle. For example, what if I am an athlete, or what if I work long hours and have low energy?

To help address your specific lifestyle needs, in the near future GeneWize is planning to offer a variety of affordable “Lifestyle Boosts,” which can be formulated with your DNA-specific product. The LifeMap Life Style Boostâ„¢ program will be explained in full detail soon.

How can I be sure the product will be right for me?

Our scientific team has over 100 years of combined research experience and hundreds of peer reviewed articles in the fields of genetics, medicine, biochemistry, nutritional sciences, microbiology and medicine. The science team has worked for over 10 years to create a system that combines assessments and formulations designed to transform the burgeoning science of genomics and nutrition in to practical benefits.

We can reference numerous studies that show that the ingredients we use are effective and can address the key biochemical pathways measured by our DNA assessments.

Additionally, we offer our customers (and Affiliates) a 90-day money back guarantee on product purchases. (Not including the genetic assessment or shipping charges).

What’s an individually formulated “Single Product Solution,” and why is it important?

GeneWize has patents (and patents pending) on its collection kit and DNA assessments and utilizes a manufacturing and formulation system designed to effectively create an affordable customized, individually formulated product based on your DNA. Ultimately, you receive a “single product” solution rather than multiple bottles and boxes.

The benefits of the Single-Product Solution include:

• You receive the customized DNA guided formula your body needs, delivered to your door each month.
• You Save Money — you don’t pay for product and packaging you don’t need
• You Avoid Hassle — the Single-Product Solution is easier to store and travel with than multiple bottles and boxes
• You Don’t Waste – no fillers or unnecessary ingredients your body doesn’t need
• You Can Easily Customize — if you want more energy or if you are an athlete (for example) in the near future you will be able to add an affordable Life Style Boosts to your product without additional packaging — this can save you time and money
• You can help Support the Environment — the savings in packaging and emissions in the Single-Product Solution make it safer for the environment — and right now the environment needs our help.

What product benefits will I expect?

Our LifeMap Nutrition Systemâ„¢ Products are custom created for you based on the results of your LifeMap Healthy Aging Assessmentâ„¢. However, we make no claims whatsoever on specifically what your individual product will do for you or what health benefits you may expect. We believe you will notice a variety of personal benefits by using your custom product regularly but the only way you will know for sure is to try it yourself.

Importantly, we offer a 90-day money back guarantee to customers if you wish to return your product for any reason. We also offer a 90-day affiliate money back guarantee. (Not including the genetic assessment or shipping charges).

Why don’t we use the supplement quercertin in our formulas?

In general we like the clinical information about quercertin and up until recently we were planning on using quercertin in our formulas. However we removed quercitin due to potential problems with this ingredient (and the FDA) involving its GRAS status (Generally Recognized as Safe). When the FDA finally rules on this ingredient’s status and we see more supporting information regarding its safety we will consider adding it back in to our formulations where appropriate.

Is it true that some major vitamin manufacturers use synthetic versions of the vitamins listed on their label, and that some people believe your body can’t absorb most of what’s in synthetic products?

Professionals have somewhat conflicting views and opinions concerning the use of synthetic vitamin supplements and to the best of our knowledge there have not been valid studies on this subject. GeneWize Life Sciences uses mostly natural and organic ingredients when possible, however depending upon your formula, about 5 to 10% of our current compensating ingredients are synthetic. When and if clinically supported natural alternatives become available to replace these minor synthetics Genewize will substitute the synthetics for natural/organic ingredients.

How does the LifeMap Nutrition Systemâ„¢ work with my LifeMap Healthy Aging Assessmentâ„¢ to help me?

The GeneWize Life Sciences scientific & medical advisory board has developed ingredients that have been shown to a positive effect on the key biochemical pathways identified by your 12-gene Healthy Aging Assessment. The LifeMap custom nutritional system incorporates scientifically supported ingredients that have been validated by independent third-party research and data.

Are the LifeMap Nutrition Systemâ„¢ capsules vegetarian?

The LifeMap system utilizes a two-piece capsule made from cellulosic raw materials designed to satisfy vegetarian and cultural needs; they are all natural two-piece vegetable capsules that are easy to swallow and allow for product visibility. The capsules are also starch-free, gluten-free, and preservative-free and meet the strict dietary needs of customers who choose a vegetarian lifestyle. The capsules are also kosher and Halal certified.

ASSESSMENTS

What is the advantage of the LifeMap Healthy Aging (DNA) Assessment?

The LifeMap Healthy Aging Assessment helps provide a scientific basis for more accurately predicting the unique nutritional supplement needs of each individual. The assessment results create a matrix to guide your custom tailored nutritional supplement regimen and to help you achieve optimal health and well-being. You might say it’s the difference between shooting an arrow at a target in the dark versus shooting an arrow at a target at high noon.

What are SNPs and why is this information important?

SNPs (pronounced “snips”) are single nucleotide polymorphisms, which are small but common natural variations in human DNA. Each person’s genetic material contains a unique SNP pattern attached to the DNA strand that serves as the body’s instruction book, telling the body in minute detail how to do everything from making bone cells to processing dietary cholesterol to detoxifying spent hormones in the liver. Just as no two people are identical, so every instruction book is different. Each person has several million SNPs that account for the wide variations seen in the spectrum of human appearance and physiology. Some of these processes that are dictated by SNPs and gene expression are more efficient and supportive of health than others. By determining a SNP profile, it is possible to discover which areas are strong and which areas need extra support.

How does the LifeMap Healthy Aging Assessment DNA collection process work?

The DNA Collection process begins with a comfortable, easy-to-perform mouth swab to collect a DNA specimen. Gently swab the inside of your cheek, and then allow the swab to dry in the drying rack that is included with your collection kit. The dried swab is then placed in a special envelope and sent to our lab for analysis. You will receive the results of the assessment in about 2-3 weeks with your LifeMap product and/or your report will be made available in your “back office.”

Why shouldn’t I just take handfuls of dietary supplements to cover everything?

Although you can purchase and use a wide variety of nutritional supplements, most health care practitioners would agree that this is neither wise nor practical. By understanding your predispositions from a DNA SNP perspective, we are able to create an individualized nutritional supplement program specifically for you. This targeted approach (rather than a shotgun, or one-size-fits-all supplement approach) ultimately helps save you time, money and more importantly focuses your regimen on key areas that are important to your individual physiology.

What does the process involve?

Everything needed to obtain a DNA specimen is included in the collection kit. It is so easy that you can perform the collection in less than five minutes. Swab the inside of your mouth (the inner cheek) several times with the sterile swabs included in the kit. It’s fast, painless and simple enough to perform even on newborn babies.

The swabs are then air-dried for five minutes in the provided stand, using care never to touch or contaminate the tip of the swab (full and easy-to-follow instructions are included with every collection kit). The specimen is then mailed in the pre-addressed, postage-paid envelope.

What is the SNP analysis process?

* All SNP collection kits, swab and mailing envelopes are bar-coded for tracking and confidentiality.

* After receiving the swabs, the lab confirms and uploads the barcoded sample for confidentiality, tracking and control.

* The DNA is extracted from the swab and the lab amplifies the region of the DNA containing the SNP. The technique used to amplify the individual’s DNA is called a polymerase chain reaction (PCR).

* The SNP is then detected by using a proprietary technology and a variety of important quality control systems are in place to ensure accuracy and repeatability.

* The results of the detected SNPs are then analyzed and compiled by specically programmed computers and translated electronically into a confidential report called a LifeMap Healthy Aging Assessmentâ„¢.

How do you choose which SNPs are evaluated in GeneWize LifeMap Healthy Aging â„¢ DNA assessment?

Although human DNA contains millions of SNPs, GeneLink scientist used the following criteria to choose the SNPs for the GeneWize LifeMap Healthy Aging â„¢ DNA assessment:

(1) Valid – The existence of the SNP is supported by solid, credible scientific evidence. Gene SNPs are added as knowledge progresses.

(2) Important – A SNP predicts biochemical processes that associate with significant, specific physiologic disadvantages.

(3) Frequent – The SNP frequency is relatively common among the general population.

(4) Actionable – A SNP’s negative potential can be modulated by nutritional formulations (for example).

What is the science that ties nutritional supplementation and lifestyle changes to the predisposition marked by the SNPs?

Leading clinical evidence is increasingly linking SNPs to specific nutritional needs. For example: The SNP for methylenetetrahydrofolate reductase (MTHFR) produces an enzyme with decreased affinity for its direct substrate, 5,10 methylene-THF, which can cause a build-up of homocysteine. In plain English, it means that some people make more homocysteine than others, and now you are able find out if this applies to your patients. Those who make more homocysteine would especially benefit by increasing folate in their diet, as well as starting dietary supplements that are clinically shown to reduce homocysteine.

Another example concerns individuals with the SNP for paraoxonase-1 (PON-1) who have an enhanced propensity for superior cardiac health because they more effectively block oxidation of LDL cholesterol. This means these people will have less oxidized LDL cholesterol than others. This SNP can also determine how effective vitamin C and vitamin E are as antioxidants in specific individuals.

How accurate is GeneWize Life Science’s DNA assessment technology?

Several methods are used to determine DNA polymorphisms (SNPs). GeneWize LifeMap Healthy Aging Assessmentâ„¢ uses the Single Base Chain Extension (SBCE) assay, which is the most accurate method available and which identifies the SNP directly on the DNA. The profile accuracy is nearly 100%. In addition, the assay is performed robotically and the DNA strand is evaluated in both directions, which virtually eliminates human error in sample manipulation.

Will I need a prescription for the assessment?

No. The GeneWize LifeMap Healthy Aging Assessmentâ„¢ is classified as a non-medical tests and does not require a physician’s prescription. However, many healthcare practitioners are administering genetic assessments as a way to help them deliver personalized preventive healthcare to their patients.

What is GeneWize Life Science’s privacy policy?

GeneWize Life Science’s respects the privacy of every individual and has taken many precautions to create a process that allows individuals to maintain the highest level of privacy. All information provided by the individual taking the assessment is kept on a secure server and all samples are identified by barcode only. This information is never shared with a third party. After the evaluation is completed and validated, all DNA sample material is destroyed.

Why is the LifeMap Healthy Aging Assessmentâ„¢ an effective way to help manage aging?

GeneLink’s Scientific & Medical advisory board has developed a12-gene Healthy Aging DNA Assessment that measures SNPS (single nucleotide polymorphisms) or variations in key biochemical pathways that are important to your body’s overall health. All of the SNPS in this panel have been validated by GeneLink’s Scientific & Medical Advisory board and by independent 3rd party scientific research.

Can I purchase a Health Aging DNA Assessment only?

Although you can purchase a DNA assessment separately for $249 in August of 2008, the LifeMap Nutrition System is designed to provide a solution rather than simply provide a test result. Therefore we make it financially irresistible to order the entire system (which includes your 30-day supply of the LifeMap custom formulation) for substantially less than the price of an assessment by itself. It’s your choice.

Does the buccal cheek swab DNA analysis provide the same information as with blood sample or other body parts? A cheek swab collection is easy but is it the best DNA to sample?

Most DNA testing is done today using samples collected through buccal swabbing, or cheek swabbing. Scientists agree that buccal swab samples are just as reliable as blood samples for DNA testing. DNA is the same in every cell of the body. A cheek cell collected through buccal swabbing contains the same DNA as a blood cell collected through a blood draw. However, buccal swab samples have these primary benefits:

• Buccal swabbing is easy to do. Buccal swabbing is painless and noninvasive. It can even be safely performed on a newborn infant.

• Buccal swabs are more reliable than blood samples for patients who’ve recently had blood transfusions or bone marrow transplants. Such patients’ blood may show the presence of the donors’ DNA.

Is there any insurance reimbursement for these DNA assessments?

Not at the present time. The GeneWize LifeMap Healthy Aging Assessmentâ„¢, while highly sophisticated, is a non-medical procedure.

How can understanding your genes give you a longer, healthier life?

Your health is a result of interactions between your genes and lifestyle factors such as diet, exercise, stress, smoking and alcohol. It is your genetic make-up that determines which nutrients are used and how they are used; the way toxins are removed, what happens to any waste products and how efficient and effective these key processes are working within your body. However, by adjusting your lifestyle and utilizing a targeted nutritional supplement regimen, you can have a positive impact on how your genes work and compensate for areas in which your genes are not functioning at an optimal level.

Does the service offer any benefit that I wouldn’t get if I followed all the good advice from healthcare professionals, research organizations, magazine articles, specialized healthcare charities, etc.?

Even if you follow all of this advice to the letter, it is still worth knowing your genetic profile. In particular, the people who will find the service to be of considerable value are those who need an extra bit of motivation to maintain healthy habits, or those who find it easier and more realistic to focus on areas particularly important for them - while still being able to indulge (in moderation!) in some dietary or lifestyle preferences.

Are gene variations always harmful?

No. Many gene variations have no effect on our body systems or our health and in certain cases these variations can even be beneficial. However, sometimes a variation can make the gene send misinformation or a “garbled” message to the cell. Upon receiving the garbled message, the cell will manufacture a product - such as an enzyme - that doesn’t work exactly (or as efficiently) as it should; the variant enzyme may, for example, work faster or more slowly than is best for the body. Combined with an unhealthy diet or lifestyle, such a gene variation may make a person more susceptible to developing certain conditions or in some cases certain illnesses.

If I have variations in my genes, can these be corrected?

Genes are found in every cell of the body. Therefore, for the correction to be effective, scientists must find a way to reach every single cell. This is an enormous challenge for gene therapy, an experimental procedure that is attempted only in serious genetic diseases caused by a single defective gene, such as cystic fibrosis. In contrast, the variations screened for by GeneWize are fairly common in the general population, and their presence does not mean you will definitely become ill. It would thus be both impractical and inappropriate to attempt to physically ‘correct’ these commonly occurring variations - even if the technology existed to make this possible. GeneWize is not involved in researching gene therapy, and we do not offer treatment of any kind. Rather, we provide advice that takes into account the presence of genetic variations. Our service allows you to maintain good health by customizing a nutritional supplement regimen tailored to your unique genetic profile.

Will the Healthy Aging Assessment decode my complete genome?

No, decoding a complete genome is a massive task. The Human Genome Project has mapped and deciphered the complete genomes of only a few individuals; this has taken many years of work and an international network of research centers to accomplish. We are lucky to be able to benefit from what has been discovered thus far in this complex and exciting project, and GeneWize Life Sciences can deliver some of the benefits directly to health conscious customers like you in a simple, accurate yet economical service. We examine only a limited number of specific SNPs in the whole genome; these SNPs for the most part are “heavy lifter SNPs” known to code for metabolic enzymes that are crucial to long-term health and well-being.

Can the Healthy Aging Assessment tell me if I will develop a serious inherited illness, such as Huntington’s disease?

No, we don’t screen for inherited disorders that are not affected by diet and lifestyle, such as Huntington’s disease. These are relatively rare disorders, known as single-gene diseases because they are caused by a defect in only one gene.

Will the Gene SNP test be able to tell me whether I am ill?

No, we can only determine what type of genes SNPs people have and how they relate to certain metabolic factors involved in well-being. In nearly all cases, these genes will be the same whether a person is well or ill. If you think you may be ill, you should consult your doctor.

Where do I find information on the research used?

All of the supporting scientific research information will be available via PDF’s in each Affiliate’s “back office.” Additionally, each LifeMap Healthy Aging Assessment™ contains multiple third-party research and third-party bibliography information related to the SNPs tested. Each custom LifeMap™ Nutrition System product is shipped to customers and Affiliates with a personalized ingredient listing included. Ingredient support information and 3rd party research will also be available in each Affiliate’s “back office.”

COMPANY

What is the company background?

GeneWize Life Sciences is wholly owned by GeneLink, Inc, a 12 year old publicly traded biosciences company (OTCBB: GNLK). GeneLink has invested millions of dollars and thousands of hours of research and development in the field of genomic biosciences. The company has received several patents and has others pending. Our scientists have over 600 peer-reviewed articles and have been recognized for outstanding achievements in the fields of microbiology, medicine, genetics, biochemistry and nutritional sciences. http://www.genelinkbio.com/scientific.html

In addition, the company has over 3 years experience marketing, manufacturing and delivering “mass customized” genetically guided dermatological products to the professional skin care market.

Company executives will be available to answer your questions at the Executive preview and/or launch events.

Are there other companies who have similar technologies?

There are several genetic testing companies that will analyze your DNA for between $300 and $350,000, depending upon the number of genes being tested. However, to the best of our knowledge no other direct selling company exclusively focuses on delivering an affordable, scientifically supported, individually customized, single product solution specifically formulated for you based on a Healthy Aging DNA assessment.

The parent company GeneLink has licensed its genetic assessment technologies in other marketing channels. However, GeneWize Life Sciences is the only direct selling company authorized to market GeneLink’s DNA assessments and mass customized nutritional and skin care product manufacturing systems.

What is the stability of GeneWize or GeneLink’s financial situation?

GeneLink’s Board (GeneWize Parent company) has committed to the funding necessary to help make GeneWize a successful Direct Selling company. GeneLink is a public company and can return to the public markets and/or key investors should it require additional capital resources. Feel free to review information about GeneLink at http://www.genelinkbio.com

COMPENSATION PLAN

Can we enroll people in Canada as either consumer/members or affiliates?

We cannot enroll Canadian Affiliates in the marketing and compensation plan at this time. However we are evaluating opportunities, licensing and registration requirements for doing business in Canada in the future. We can, however, ship individual product orders to consumers in Canada. There is an additional charge for shipping single product (customer) orders to Canada.

I know some doctors and other health professionals who don’t like network marketing. What can I tell them?

The company is currently developing a secondary marketing plan designed exclusively for health-care professionals; it doesn’t require them to participate in traditional MLM marketing, nor does it require them to recruit. We expect to release the details of this program in the Fall of 2008.

How much does it cost to get started?

When the company formally launches in early August, we anticipate offering a very basic Affiliate Kit for $59.00 with a $59.00 annual renewal. We anticipate offering the LifeMap Nutrition System starter package, which includes the Healthy Aging DNA Assessment and a 30-day supply of the LifeMap custom product for $159 to $199. GeneWize will offer a substantial discount for those affiliates who choose to go on auto-ship (cancelable at any time).

We also expect to offer a LifeMap Nutrition Systemâ„¢ starter package, which includes the Healthy Aging DNA Assessment and a 90-day supply of the LifeMap custom product at an even greater savings. We will begin launching our member (customer) acquisition programs in August.

If you are interested in getting started before August, contact the person who invited you to more about the “Pre Launch Affiliate Value Packages.” We reserve the right to discontinue this program at any time.

What does someone receive when they enroll as an Affiliate?

You will receive an Independent Affiliate Kit which will contains a variety of helpful materials to support and train you in building a profitable business, including: Work sheets, scripts, tax filing recommendations, product knowledge and many other guides to online resources.

You will receive a business building manual and a corresponding CD to walk you through the basics of building a profitable business.

You will receive product training and a working understanding of genetics as well as a very detailed FAQ manual on every question we anticipate you might be asked.

You will receive a website to use to market your business which will consist of both a product site and an opportunity site, both with different features.

All of it is managed with a very sophisticated, yet simple to understand back office to track everything that is happening in your business.

You will receive various brochures, order forms and applications to enroll new members.

You will receive superior member and affiliate service on our member care lines.

You will receive monthly and weekly commission reports and payments, if you are earning commissions, as well as printable statements to help you manage your business.

You will have access to weekly conference calls from both the business builders and our scientific advisory team to learn from throughout the year as well as quarterly leadership events that will move around the North America.

Is there an additional cost for a personal website and training materials?

Not at this time. However, we are in the preview and pre launch phase of our business, and some supplemental sales tools may be offered at an additional cost.